How Socio-Economic Classes Contributed to Events in 1800 Europe Essay

Described as â€Å"the divine distribution of men into different ranks, and at the same time uniting them into one society† (Gladstone, 1896), the socio-economic class order formed the structure and foundation of society in Europe. Consisting of three distinct entities and with a strong correspondence between economic prosperity and social standing, it would also serve as the backdrop for which historical phenomena would occur. Europe’s social order was not just the environment in which these events would materialize, but also a fundamental causal factor in three notable events; The French Revolution (1789-1799), The French Revolution of 1848 and Britain’s Industrial Revolution (1750 onwards). However, the origins of these events were also contingent upon other circumstantial factors. The roots of the first French revolution, arguably, are in The Enlightenment; the period of the philosophers. New philosophies advocating human rationality came to form by the mid 1700’s and were propelled into popular thought after the isolated, and highly charged, Jean Callas incident . Philosophers like Voltaire found the perfect vehicle in this incident to question the arbitrary use of power so prevalent in French society. The monarchy and the presence of the Social Order soon came into question. Across Europe, cafes sprung out to host discussion centered on the common theme of reason. Society cleaved toward enlightened ideas of rationality, equality and liberalism, leading to the growing questioning of the existing monarchial power structure. Alternative political ideologies for the state, from personalities like Rousseau and Locke, sprouted and undermined the legitimacy of the monarchy. While The Enlightenment is responsible for creating pressure from society against the monarchy, these ideas would have been impotent without suitable ground. The socio-economic categorizing of European society is a more fundamental cause of the first French Revolution because it provided this ground. The rigidity of the social order in late 17th century France accounts for the origins of the first French revolution. In theory, the social divisions were permeable and promoted mobility (Roberts, 1997). Across Europe, titles and estates could be purchased and so also, the privilege of the nobility. However the reality was often different. In light of booming trade, the demand for titles from the French bourgeoisie and returning nobility outstripped the number permitted by the social order . Furthermore, while the bourgeoisie enjoyed increasing economic power and could live equally, if not exceedingly, extravagant lives as the nobility, the social order shut this community out from the benefits of social privilege . This was exacerbated by the nobility’s stress on privilege in response to the new Bourgeois economic threat. The system’s disregard of merit in place of hereditary, and the fundamentally irrational social construct sowed discontentment within the second and third estate, where the ideals of enlightenment; rationality and equality, would find willing subscribers. Riding on the resentment toward society’s order and fuelled by The Enlightenment’s ideas did the French Revolution tear its way through to the Bastille. While the first French revolution was understandably a social battle, one could argue that the revolution of 1848 was born out of opposition to economic factors than on society’s social construct. The time leading up to 1848 was a time of gradual industrialization for France. Its products; rapid urbanization and changes in economic practices, broke familiar social patterns of the working class. For instance, the commercial system was rewritten by doing away with the cottage industry and previously public lands, privatized. Added to this, a burgeoning population, severe industrial and agricultural depressions in 1846 and Louis-Phillipe’s inaction in alleviating rural and urban poverty culminated to create great peasant discontent. The economic change that accompanied its deterioration galvanized the working class, triggering the third French revolution in 1848; aptly, also known as a Worker’s Revolution. However, it is artificial to separate economics from social class since there is a correspondence between social hierarchy and wealth. They are, after all, aptly named â€Å"socio-economic† classes. In analyzing yet another French revolution, an important observation to make is the persistence of Europe’s social order. Though the 1830 revolution delivered another great blow to the old social order (Magraw, 1987), and promised equality in opportunity and economic liberalism manifest in the abolishment of seigneurial practices for all, much had remained the same. Succinctly captured by Cobban’s argument that ‘it [did] not matter whether we [called] it aristocracy or bourgeoisie† , the cleaving of the aristocracy and bourgeoisie shows an adaption, not an eradication of the social order. The aristocracy kept to their ranks by continuing their distinctive politics and marriage practices (Magraw, 1987). Since most engaged with capitalism, they were mostly able to maintain their privileged lifestyle and control of much of the land . The Bourgeoisie continued to thrive, especially under the â€Å"Bourgeois King† and even went as far as to convert their wealth into land ownership. This neo-feudalism masquerading as the product of laissez faire economic practices, and the continuation of aristocratic dominance came at the expense of the working class. Thus did the working class continue in their economically disadvantaged positions. Their economic dependence on the old order’s aristocracy, had merely been replaced with a dependence on remnants of the same old order and a new Bourgeois one. The social order is a more fundamental account for the workers revolution, since it was responsible for creating the economic grievances of the working class which became the fuel for the 1848 revolution. The European social order again features as a causal factor in Britain’s Industrial Revolution. It is the very hierarchical nature of the class system that functioned as the engine for the Industrial Revolution. The industrial entrepreneurs of Britain, the main thrust for the innovation that characterized the revolution, took hold of Britain’s mineral resource advantage to affect rapid development. The motivations behind entrepreneurship are traced back to the make-up of society. Since social privilege was linked with economic wealth, successful merchants strived to purchase titles and convert their wealth into social status (Briggs, 1979). In this way, the extravagance of noble life, held in high regard, could be emulated. However, it is admittedly reductionistic to exclusively use the quest for noblehood to account for an entire revolution. Coupled with the desire for social advancement were also ideas from The Enlightenment and The Scientific Revolution; laissez faire economic practices and technological advancement respectively. Society as a whole was geared toward revolutionary development, equipped with the necessary ideology and possessing the necessary scientific capability. Nonetheless, the power of science and the power of thought would have remained a means without an end if not for the existence of Europe’s social class as the motivation to individuals for conomic advancement. Furthermore, the narrow elite which feature in Europe’s social order meant that there was a prolific number from the working class available for cheap employment and indeed, were the working class called upon for this. By 1850, more than 50% of the population were living in towns and city to work in factories and city-bound industries. The abundance of cheap labor comes from the old social order’s narrow top and wide base, and it sustained and accelerated industrialization to revolutionary measures. Thus, we trace back the origins of the Industrial revolution to socio-economic classes. Social hierarchical ascension was the motivation, and the demographic make-up, the sustenance. Evidently, the causality of the three historical events covered is not monolithic. Though the contributing factors are layered and many, the role of socio-economic class is central. Its rigid, persistent and hierarchical institution shaped the motivations of humanity and in doing so, account for the origins of major events in History.

Because i could not stop for death&quot Essay

Emily Dickinson frequently explores death through her poetry, using her eponomous ’em’ dashes to communicate the confusion created by an intelligent and exploratory approach to the afterlife in a mind indoctrinated in Puritan dogma. Death is initially presented in this poem as a very different character from its usual personification as a malign, scythe wielding spirit. Here, as the poem begins, he takes the form of a charming suitor who ‘kindly’ stops, and maintains his ‘civility’ throughout their journey. As we progress through the poem, however, the reader becomes increasingly suspicious that the apparently benevolent Death has not, in fact, got Dickinson’s best intrests at heart. The fourth stanza marks the change in tone that reveals this; the onset of ominous ‘chill’ as the carriage passes into darkness highlights how unprepared Death has left her, providing no warning of what is to come. The nervous tone that the poem adopts in this stanza is created both by the breakdown of the previously iambic rythmn and the language of cold shivers that the poet uses; both of which emphasise the ‘quivering’ nervousness of the unprepared. Dickinson’s physical lack of preparation for the afterlife in the poem, her donning of ‘gossamer’ and ‘tulle’ for a journey into the night, reflects her lack of spiritual certainty in the real world; something reflected in several of her poems. Despite an upbringing filled with ‘much gesture from the pulpit’, doubt, not absolute faith, is the subject of much of her work. She remains steadfast only in her belief that ‘This World is not Conclusion’, as while she is confident in the existence of something more, the nature of the afterlife ‘baffles’ her. This poem is also an exploration of an unusual view of death, as Dickinson inverts the normal metaphor of Death as the end of a journey into Death as a journey’s beginning. Life, in this poem, is extrodinarily transient, compressed into the third stanza where childhood, the ripening ‘Grain’ of middle age and the setting sun of old age’s decline are ploughed through in four lines. The poet makes this already short liftime seem even less substantial by the anaphoric use of ‘We passed’, which increases the pace of the poem and gives the passage of time an inevitable feel. Where the poem’s journey of death concludes is unclear, but we do know that there is a pause, perhaps a terminal pause, at a house in the ground. Dickinson’s use of imagery here is ingenious, as the reader’s initial confusion mimics the narrator’s, until we too surmise that this abode, this ‘swelling in the ground’ is a grave, thought of only by the deceased as a ‘house’. The repetition and ryhme of ‘ground’ at the end of two lines in this stanza gives it a pounding finality; suggesting perhaps that this, and not the expected ‘Immortality’, is to be Dickinson’s final resting place. This unexpected turn causes the confusion that the image of the house parallels, and explains the last stanza, in which Dickinson’s fear of perpetual existence in a grave has centuries feeling ‘shorter than the day / I first surmised the Horse’s Heads / Were toward Eternity’. The poem is, in fact, unclear, but I would suggest that the grave is to be Dickinson’s final resting place; that the carriage ‘paused’ not because it intended to go on but instead because the narrator has not yet realised her fate. The final dash of the poem, therefore, represents not continuing doubt as it does in ‘This World is not Conclusion. ‘ but serves to remind the reader of the unending nature of Dickinson’s internment. In light of this, the first stanza’s ‘Immortality’ may seem out of place, but its rhyme with ‘me’ perhaps reveals its origins, as the narrator is consequently so strongly linked with it’s presence that we may imagine it is only Dickinson, and not Death, that welcomes immortality to the carriage, and that it is, in fact, only there as a result of her preconceptions. ‘Because I could not stop for Death –’ is perhaps, as a result, quite a cynical poem, making no promises of salvation or a Christian heaven. It, in some senses, continues a trend set by ‘This world is not Conlcusion. ‘ and ‘Behind me – dips Eternity –’; a trend of diminishing confidence: Dickinson’s once absolute faith in a world beyond our own develops into a confused fear at the nature of the afterlife; it may be a ‘Maelstrom in the sky’, surrounded by ‘Midnight’, or perhaps just a house in the ground. All this confusion is the product of Dickinson’s upbringing; ‘the Tooth that nibbles at the soul’ is a doubt that was to Puritans damning, and once she admits to herself its existence her future is uncertain and heaven perhaps inachievable. Despite it’s bleak outlook however, the poem still stands a facinating exploration of the nature of the next world.

Civil Rights in the United States Essay Example | Topics and Well Written Essays - 1000 words

Civil Rights in the United States - Essay Example This perception was the main reason to insist Hoover to use violence as a weapon to gain communists trust in the Civil Rights Movement. The origin of Civil Rights were established with a dual perspective in the wake of the Montgomery bus boycott, hoped to convince the students to join their organizations, as student branches or auxiliaries. It was in 1960s that under the influence of civil rights movement students chose to remain independent, establishing the Student Nonviolent Coordinating Committee (SNCC) which attracted hundreds of young men and women from across the country who were willing to risk their lives for freedom. Following passage of the Civil Rights Act of 1964 and the Voting Rights Act of 1965, civil rights activists increasingly turned their attention from the rural South to the urban North, and toward economic opportunity. (Plummer, 2003, p. 222) By the late 1960s it no longer advocated nonviolence or stood under the emblem of black and white working together. Instead, it called for black power. While some perceived this shift as a dramatic rejection of its core principles, others contend that the call for black power was consistent with the front line role that SNCC had played since its birth and its insistence that the nation speed up the pace of change. (Levy, 1998, p. 14) Civil Rights under Kennedy's era depicts the picture adopted as an organized approach, thereby attracting black southern support for his foreign and economic policies but Civil rights forces responded to Kennedy's lethargy by developing new ways to pressure him to live up to his promises. Most prominently, the Congress of Racial Equality (CORE) announced that it would stage a freedom ride. This was not it; to make matters worse, Mississippi, with its long history of execution, lay ahead. The prospect of violence prompted the Kennedy administration to broker a deal with Mississippi whereby the governor promised to protect the riders from their moment of entry into the Magnolia State until their arrival in the state capital. In exchange, the Kennedy administration agreed to turn a deaf ear while state authorities whisked the riders from the buses ranging from trespassing to disturbing the peace. In spite of this deal, freedom riders kept traveling to Mississippi, knowing that they wou ld end up in one of the worst prisons in the nation and they remained successful in marking important juncture in the Civil Rights. (Levy, 1998, p. 45) With this much success in approving freedom from the government, one cannot ignore the efforts and role-played by media in promoting the concept of Civil Rights in United States by presenting several addresses of the leaders on civil rights. Like in 1963, it was due to the television media that President Kennedy delivered a major television address on civil rights, which is considered as one of the most powerful and important speech by a president on race relations since Reconstruction. It was due to the speeches conducted and showed through media that the nation was motivated to follow the principle of equality and was committed to a "worldwide struggle to promote and protect the rights of all who wish to be free". (Levy, 1998, p. 21) Women also not lagged behind and played a very prominent role in being recognized as Civil Rights freedom fighters. Women served as official representatives of local civil rights organizations and as behind-the-scenes

No topic Personal Statement Example | Topics and Well Written Essays - 750 words

No topic - Personal Statement Example In fact, since California is well known for its good historical sites such as The California Historical Center and Foundation, I look forward to a resourceful study program in UC because I am assured of highly qualified professors also (Kinginger 121). This will offer a good platform in my career because I am certain of developing the relevant knowledge and experience in archeological studies. There are various courses that are offered in California and this offers a good opportunity to students to explore various areas of study to achieve their career objectives. There are a significant number of students who enroll in the University and end up as proficient employees in various areas of study. However, there some courses that are not available in UC but they are available in other abroad countries. For instance, I have come to learn that at my home country there are courses like cultural studies, agricultural programs and some linguistic studies that are not available in the University of California. These courses are offered in relation to their application within the economy of the country and the linguistic studies are based on languages that are compatible to the local communities (Kinginger 59). My level of proficiency in English is above average. Though I am not a native English speaker, I have gained a lot of proficiency in English since I started learning English in my junior classes up to the university level. I have been doing studies through English and hence I have gained considerable proficiency in written English and spoken English. I am also good in reading and listening to comprehension and the only challenge to me would the understanding English that uses a lot of jargon or difficult words since I am not a native speaker. The U.S based English wouldn’t also be a challenge to me since it doesn’t have huge distinction

Feasibility of Various Techniques of Providing Fresh Water Essay

Feasibility of Various Techniques of Providing Fresh Water Accessibility in Arid Regions - Essay Example However it is now estimated that by the year 2025, 3.4 billion people would be having to deal with chronic water shortage (Calzolaio 5). And if that happens, the global community is going to witness great fighting over control of water resources unlike ever before, though water resource-related conflict has a marked history going back to medieval times (Gleick 105). Hence the focus must now shift towards addressing the causes and remedies of the fresh water availability issue. The unfortunate fact is that the need for conservation and preservation of water is present mainly in the underdeveloped regions of the world, not only because raising awareness about the problem among illiterate populations is hard but also because these areas are densely populated and require establishment of water sources in very high concentrations. Environmental factors continue to play their role in exacerbating the problem. For instance global warming is having a profound impact on the average temperatur e of the earth’s water body causing it to be more prone to evaporation and speeding up the transfer of fresh water into sea water (Vorosmarty et al., 284). Anyhow, the society must continue to look for solutions; and to continue the march towards civic sustainability. It is encouraging that in the last decade there has been many an information drive towards raising awareness among the general public about the issue of water conservation. Water management is going up the stairs of multi-national political agendas as well. Water management is the exploration of strategies for improving the quality and quantity of utilizable water while minimizing potential negative impacts on human health and environment (Drechsel et al., 14). 2. Water Situation in Arid Regions Aridity of a land implies perennial scantiness of rainfall and scarcity of inland surface water. Most of the severely arid regions of the world are found in close proximity to the line of equator. Arid and semi-arid area s comprise about thirty percent of the total land area of the earth (Joana Rosado & Maria M. Morais, 8). While it was known that mainly deserts and semi-arid areas would bear the brunt of the dip in global water security, it was not anticipated that the impact would be this great (UNEP 66). The urban centres fare relatively well in arid regions; it is the rural areas that are hit the hardest. Often availability of safe drinking water becomes a problem in rural areas because the water supply in these areas is heavily dependent upon natural availability of fresh water unlike urban centres which have public water supply mechanisms (Hauschild & Doll). Thankfully late advancement in technology has provided for effective management of fresh water supply in arid regions, diminishing dependence on natural sources by employing various water management practices such as water reuse, rainwater harvesting, enhanced groundwater recharge and inter-basin transferring etc. 3. Inter-basin Transfer T he practice of forced flow of water from one basin to another is at least a century old. It has often been done for political reasons but now there is impetus for transferring water for civic purposes. The impetus is recent development of cheap methods of moving the water. This way inland water from a region of high availability can be moved to a region of shortage. The viability of this method has been proven by its use in long-distance schemes in different areas, most notably in the recently constructed Ganges-Brahmaputra-Meghna system

Analysis of Advertisements English Essay Example | Topics and Well Written Essays - 1500 words

Analysis of Advertisements English - Essay Example The Durex Company produced one prominent set of condom advertisements. These advertisements appeal to a wide audience, utilizing an approach that is unique relative to other condom advertisements. In considering the Durex ads, it’s noted that, †because there’s so much potential to make easy, tasteless jokes, condom advertising requires a more delicate touch; great ads should make us think a little bit harder before rewarding us with the punch line† (Rideout). When examining the overriding communication mechanisms of these advertisements, it’s clear they capture this delicate touch. The most overriding persuasive technique these condom advertisements use is humor, with all the Durex ads implementing a subtle form of wit. Within this spectrum, the advertisements then can be divided along lines of whether they promote the condoms based on safety or enjoyment. For instance, one advertisement features a bed with four framed pictures on a nightstand next to it. The individuals in the advertisements are staring at the bed with shocked faces. Below the visual elements the advertisement contains the tagline, â€Å"Have the sex you tell your friends you have† (Rideout) and a picture of Durex condoms. ... While this advertisement is highly minimal in its presentation, it is highly effective; the minimal visual style functions to enhance the power of the textual message, encouraging customers to greatly consider the essential need to purchase Durex condoms over other brands. Another prominent style of condom advertising was made for Doc Morris Pharmacies. Created by the Grey Worldwide Advertising Agency from Dusseldorf, Germany, the advertisements are for extra safe latex condoms. As the advertisements are for extra safe latex condoms, it should be no surprise that the underlining intentions of these advertisements are to promote the reliability and sturdiness of the brand. While the Durex brand had attempted to emphasize safety concerns, it appears that in this instance the advertisement works to create a market-share through the cultivation of this safety concept. Also similar to the Durex advertisements, humor is used as a major element in the persuasive technique. The advertisement s themselves contain cartoon visual depictions of sperm swimming with a white background. In one version the sperm leading the others has a haircut and mustache that clearly depicts it as Hitler. In another version the sperm contains a beard and a Middle Eastern head arrangement, ostensibly depicting it as Osama Bin Laden. The obvious rhetorical technique implemented here is that in not purchasing a condom, or in purchasing a competitor’s condom, the individual runs the risk of having an undesired child that could potentially become a terrorist or dictator. The humorous elements of these advertisements are very high and successful, however one questions if they have perhaps sacrificed reliability and client trust for

The Market and Social Order Assignment Example | Topics and Well Written Essays - 3250 words

The Market and Social Order - Assignment Example As it is, a commonwealth or a civil society is imperatively necessary to administer any property regime. There must be collective national standards (Sen, 1996, pp. 148-163). As a matter of fact, the free market system necessitates an array of public institutions and standards to shore it up (Fried, 1998). From this standpoint, the free enterprise system is in itself a type of "commons regime," that is, a collaborative undertaking to improve and develop well-being founded on rights of private property, contracts and market exchange. The concept that some types of property are intrinsically public has its origin in Roman law (Lee, 1956, pp.109-110). Some forms of property, the Romans believed, due to its nature and character, should not be under individual ownership and control. These types of property were called res extra commercium, in contrast, properties that could only be used in common because they were indivisible (e.g. waterways, ocean, land) were known as res communes. Derived from this belief, courts came up with a unique line of "public trust" analysis to categorise certain forms of property, like natural r... nd" pertained to deep seabed minerals, human genetic structures, the global atmosphere and other resources that should not lawfully be appropriated by any one individual or state (Buck, 1998). The Enclosure Movement in England The allegory of market enclosure was taken from the enclosure movement in England, which took place several times beginning in the late 1400s, specifically in the 1500s and during the Industrial Revolution. All throughout the Middle Ages, the conventional use of land was known as the open-field system, wherein arable lands were not fenced and jointly managed by everyone in the community. Peasants communally held rights to sizeable sections of meadow, moorland and forests. The commons utilised these to feed geese/sheep/cows, grow crops, furnish firewood and peat, and cultivate beehives and fruit trees (Williams, 1973, pp.96-110). As a means of supervising and handling lands in stable, pre-modern communities, the common lands did not lend themselves to new, more productive processes of agriculture. With these lands being employed for survival and not market purposes, the incentives were visible. Nevertheless, the lands were an important communal resour ce for coping with daily needs in many communities - and a complementary resource in other villages. Likewise, these lands had emotional and psychological significance to the villagers because these were community resources of which they had some direct measure of control. As the landed classes of England realised that wealth could be had by developing common lands, they began to push Parliament to permit the seizure of the lands, on the pretext that there is a need of "improving" them. Basically, enclosure appealed to these proto-capitalists because fresh breeding procedures for sheep made

MCA Denver Essay Example | Topics and Well Written Essays - 500 words

MCA Denver - Essay Example 2). The museum hosts exhibitions throughout the year and is an ideal meeting place for visitors and art enthusiasts to interact with the artists. Image 1: Fancy Work- Colonial Wall Sconce Currently, the MCA Denver museum is hosting an exhibition entitled, â€Å"Allison Smith: Piece Work,† which is a compilation of sculptures, braided rugs, and paintings by the noted Oakland-based artist (â€Å"Allison Smith: Piece Work,† par. 1). The artist has been praised for encouraging group participation with the visitors to learn the art of making braided rugs while they engage in discussions about the ancient wars. The artist has shown altruistic attitude by encouraging the public to learn arts and crafts, while sharing opinions about the brutal nature of war that leaves nothing but wounds, scars, and fatalities. One of the most conspicuous pieces of artwork by Allison Smith shows â€Å"Fancy Work- Colonial Wall Sconce,† which is a brilliant handmade wall sconce comprising steel, blown glass, acrylic mirror Plexiglas, and mixed media (â€Å"Allison Smith: Piece Work,† par. 3). The colors used in the braided rug pattern are appealing, and the mirrors reflect the light falling on their exotic placement.

Utopia and dystopia in film Essay Example | Topics and Well Written Essays - 1000 words

Utopia and dystopia in film - Essay Example The relationship leads him to start questioning the motive behind governments burning of books. He is soon found and have to decide either to return to his job or run away for his life knowing very well the consequences of those found reading books (Rathjen 2-3). The global war which began in 1940 and dragged over many years until those who were still alive could not explain who started it and reasons behind. Nothing was being made, and society went back to its tradition and in localized communities. In the year 1966, a great plague swept away what people remained with and very few survived. One day, an aircraft pilot landed in one of the remaining communities and told them that a certain organization in rebuilding civilization that slowly re-civilized these communities who survived. There were a great re-constructions which took place for few decades and the society once again regained its strength. The world population was now living in underground cities. In the eve of man’s first flight to the moon, in 2035, a popular uprising against progress gained support and becomes violent (Duguid 3). This movie is about George Orr, a man who has dreams changing realities and afraid of having those dreams. He is sent to a psychiatrist who becomes fascinated with the changing realities. Later on, he finds lawyer Heather Laleche, who he hopes will rescue him from psychiatrist as the world changes around him. His dreams change the reality and produce answers from sub-conscious to rationally asked questions. When asked to produce peace on earth, he dreams of alien invasion; asked to solve overcrowding, he dreams of flood that happened fifteen years killing six billion people. On waking up, the world has always been that way and that is how everyone remembers it with an exemption for those in the room with him (Walton 4). The above films portray individuals who are in the utopian society as others are in dystopia. For instance,

Gilded Age Essay Example for Free

Gilded Age Essay The era following the civil war, the gilded age, modernized the nation with new technological advances. Women’s social status improved with the up and coming government policies and intolerance of Native Americans became more prominent due to westward expansion. Segregation laws oppress African Americans and violate their rights as American citizens. Women gained suffrage in the gilded age which significantly improved their social status. Previously, women were viewed as inferior to men and incapable of having the same responsibilities. The cause of women’s suffrage was carried by middle class women and was launched in 1848 at Seneca Falls. Many women believed a major cause of poverty for immigration and working-class families was the excessive drinking by male factory workers. Women successfully advocated for total abstinence from alcohol. Many women had leisure time as a housewife, so they got more involved in politics and social issues. Middle class women did most of the shopping for their families so they became the prominent consumers. Women likely had a part time job but they were vulnerable to low-paid and insecure work without benefits. They were also discriminated against when being hired because they were more likely to take leave for childcare or maternity leave. The mobilization of the American economy sprouted from the rise of technology in the gilded age through the development of railroads, homesteads, and farming techniques. This expansion on the Great Plains increased intolerance towards the Native Americans, which soon resulted in removal of most Indian tribes. At first, they attempted a truce through the treaty of Fort Laramie, where the government and representatives of the tribes discussed the terms of westbound settlers. The tribes would receive annuity in return for their cooperation. However, the government failed to compensate the tribes properly and violated the treaty. Trains were pulled by horses prior to the invention of steam locomotives, so the railroads running west became known as â€Å"The Iron Horse† by Native Americans. Many oppressive acts such as the Homestead Act and the Dawes Severalty Act displayed intolerance of the Native Americans. The Battle of the Little Bighorn/ Custer’s Last Stand was a result of Indian intolerance. Another social group that was deeply impacted by the gilded age was the African Americans, who were affected by Jim Crow laws. The old south was unwilling to accept the new technology and there was an emerging grey area between states laws and rights versus the federal government. The southern sharecropping system was economically backing the Jim Crow laws. State black codes restricted the freedom of African Americans, and compelled them to work for lower wages. The purpose of these oppressive laws were to preserve the system of white supremacy. Civil rights acts were introduced with hopes of equality for African Americans but they were ruled unconstitutional. Segregation laws enforced a â€Å"separate but equal† status for African Americans. In conclusion, the gilded age transformed the country and impacted many social groups of American society. Women gained the right to vote and more social status while the Native Americans were oppressed harsher than ever. Jim crow laws restricted African Americans by segregating the country. The technological advances during the gilded age provided a more modern society and influenced changing government policies. These advances also allowed for a boosted economy.

An Analysis Of Romantic Opera Drama Essay

An Analysis Of Romantic Opera Drama Essay The Romantic Era was a period in music in which there was much change during the 1850s to the 1920s in the theory and compositional practice of music. The composers wrote their pieces with more artistic freedom, experimentation, and creativity than the artists of the classical era and this caused the melody to become the more dominant feature in the songs composed. Some popular composers that originated out of this era are: Robert Schumann, Franz Schubert, Frà ©dà ©ric Chopin, and Richard Wagner. For inspiration, many Romantic composers turned to visual arts, poetry, drama and literature, and to nature itself. These influences led composers to express emotion in their music. These changes in the sound of the music came in the form of the increased use of dissonance and the extended use of chromatics. Although Romantic era music contained classical era roots, the instruments used in the Romantic era were changing and brass and woodwind instruments were being improved in the quality of sound, as well as in how they were played. Some Romantic era composers used their compositions to express nationalism by the way of incorporating elements unique to their native cultures, such as folk songs, dances, and legendary histories. Mikhail Glinka is an example of a composer who wrote operas specifically on Russian subjects. Many great operas derived from the Romantic era including Gaetano Donizettis Lucia di Lammermoor, as well as Gioachino Rossinis The Barber of Seville. Opera was very dominant in Italy where the operas differed from the operas of the classical era because the form of the pieces were being changed by having the tenors given the heroic lead in operas and by giving the chorus a more important lead than before. Gioachino Rossini was the first composer to initiate an opera in the Romantic era, which started in the early 19th century. His first piece, La Cambiale di Matrimonio, included scenes where the characters expressed emotion through the lyrics of their songs. This was a comedic opera that was the first of its kind which was written in 1810. Many great composers followed Rossini including Vincenzo Bellini, Gaetano Donizetti, and Giuseppe Verdi. These composers continued to change the way operas were being written as well as preformed. These changes were evident in Verdis first success ful opera, Nabucco, which the general public found interesting because of its great choruses. Verdi also continued to express nationalism in his operas, Va, pensiero, which was interpreted as giving meaning to the struggle for Italian independence and Verdi was expressing his hope to unify Italy. By the end of the Romantic era, opera had become a combination of many art forms including the theatre, dance and orchestra oriented music. Although opera was predominant in Italy, many other European composers were contributing to the changes in the music of their generation, including German composer Richard Wagner. Richard Wagner was born on May 22, 1813 in Leipzig, Germany where he had a difficult childhood. Wagners father died of typhus six months after Richards birth which led his mother Johanna Rosine Wagner, to begin living with the actor and playwright Ludwig Geyer, who had been a friend of Richards father up until his death. Richards mother then proceeded to marry Ludwig Geyer and they moved the family to Dresden. It is here where Wagner started his musical learning. Richard first took interest in his step fathers love for the theatre and performance arts and he played an angel in a play at a local theatre. When he was seven, Wagner was enrolled at Pastor Wetzels school at Possendorf, near Dresden, where he received some piano instruction from his Latin teacher. A year later his stepfather died which led the ei ght year old Wagner to attend the Kreuz Grammar School in Dresden. Although Richard was largely a self taught musician he persuaded his family to allow him to take music lessons. From 1828-1831 Wagner completed his first lessons in composition with Christian Gottlieb Mà ¼ller and by the time he was fifteen he had already written his first play. Wagners focus on drama is one of the reasons his operas really shined as being different than operas of the classical era. He enrolled at the University of Leipzig in 1831 where Wagner further took composition lessons from Christian Theodor Weinlig who refused to let Richard pay for the lessons he was giving him. Weinlig was so impressed with Wagners talents that he arranged for one of Wagners piano works to be published. Wagner continued his studies in music and he completed his first opera when he was twenty years old called Die Feen. This opera would not be produced until half a century later when it was premiered in Munich shortly after his death in 1883. Around the time he wrote his first opera, Wagner married the actress Minna Planer, who he moved to Riga with where he became the music director of the local opera house. His relationship with his wife was a troubled one in that she left him once for another man, but came back to him before they moved to Paris due to fleeing from tremendous debt. In 1862 he returned to Germany, where he moved in with Ludwig II. After the success of his opera, Tristan und Isolde, he decided to do more traveling around Europe where he created such classics as Siegfried and Gà ¶tterdà ¤mmerung. Towards the end of his life Wagner decided to settle in Italy where wrote his final opera, Parsifal. Parsifal was first preformed at the Bayreuth festival which occurred at the opera house in which Wagner himself funded. After the second Bayreuth festival the Wagners decided to take a trip to Venice in the winter of 1883. It is here where Richard Wagner passed away due to a heart attack. In his long musical career Wagner created thirteen operas including the most notable Rienzi, Der fliegende Hollà ¤nde, Tristan und Isolde, and Der Ring des Nibelungen. It was clear that Wagner was changing the way operas were being preformed, and he continued to push the music further into the Romantic era by viewing operas as total art works.

1950s Movie Essay: Rebel Without A Cause -- Movies Film

1950s Movie Essay: Rebel Without A Cause Introduction Rebel Without A Cause is a very popular film from 1955. It depicts life in the 1950's from the viewpoint of three teenagers who live in Los Angeles, California. They live in a comfortable environment in middle-class America. However, they must deal with their own inabilities to "fit" into society. The teens try to fit in with their peers and find the love they so desperately need from their families and others like their peers. The biases presented in the film's are based on cultural values form the 1950s. Rebel Without A Cause also compares to some of the data presented in the text Nation of Nations. The film also compares to the general view America has of the period of the 1950s. For these reasons, Rebel Without A Cause is an essential film in understanding the 1950s. Film's Cultural Values or Biases of the 1950's The film tells a tale of the restless and somewhat misunderstood rebellious and defiant American youth. The film highlights the conformance of 1950s America, through the eyes of the main character, who faces a new school environment and unsporting or ‘loving' parents. Though the film could be seen as bias, by portraying all 1950s youths as rebellious and engaging in "chickie runs" and knife fights, who would rather go against the grain of society, the film instead uses this bias to portray more of the internal seeking of youthful acceptance and love that all teens of this period were seeking, through rebelliousness and acts of promiscuity. This film has achieved cult status through the years as was the springboard for other 1950s movies trying to portray the same exploitation of teenage rebellion and delinquency. Perhaps what makes this film of ... ...tion of the teens who were fighting so hard to buck the system and break into their own independence. By the mid-50's, teens were becoming more rebellious, listening to Elvis Presley's music, and wearing clothing that had not been previously acceptable fashion. Prior to the 1950's, children were to be seen and not heard. This movie epitomized the struggle of the younger crowd in the 1950's -- they fought to break free, stand tall, and make an impact on the world around them, regardless of how tough that would be for them. It is important for us to remember that the 1950's were above all, a time of change. Everyone adjusted to those changes differently, but the younger population faced an evolving world that was at times scary and intimidating, as well as exciting and captivating. Learning to balance the changes with the things that stayed the same was the true battle.

Use of Logos, Ethos and Pathos by Dr. Martin Luther King Jr. :: I Have A Dream Speech

Alleged by Dr. Martin Luther King Jr. in his â€Å"I Have A Dream† speech on August 28, 1963 at the Lincoln Memorial in Washington D.C. Dr. King said â€Å"This note was a promise that all men, yes, black men as well as white men, would be guaranteed the inalienable rights of life, liberty, and the pursuit of happiness†. Meaning there shall be equality between one another. Dr. King grew up around pastors in a Baptist Church, so when he gave his speeches he sounded like a preacher. He was a well-educated person who graduated from Boston University and received his Doctorate degree. Plus he was a strong worker for civil rights for members of his race. Being a strong worker and having knowledge of civil rights made him more of a confident and convincing speaker. Therefore, In Dr. King’s â€Å"I Have A Dream† speech, he pointed out to African Americans, that in the near future the African Americans would have equal rights and liberty like all the other Caucasians have. In this speech I have found Dr. King using logos, ethos, and pathos to get his attention across about equality and to make his speech sound more effective. Out of the three rhetorical appeals I have found that Dr. King used ethos the most predominately followed by the second most effective, pathos, and how King is a convincing speaker to his audience. Dr. King announced the â€Å"I Have A Dream† speech in front of 200,000 African American families and to a few Caucasians who were at the scene of his speech. Dr. King’s speech was mainly addressed to the African Americans, to explain one day there will be equality in all Caucasians and other ethnicities such as; Hispanics, Native Americans and Asian Americans. Therefore at the time of his speech, his audiences were to the 200,000 people who attended the speech but he was also referring to all other ethnicities as well. To his audience for example, he said as the future years pass, the hardship they are going through would pay off for the future children. For example, in his speech he said, â€Å"I have a dream that my four little children will one day live in a nation where they will not be jugged by the color of their skin but by their content of character. Use of Logos, Ethos and Pathos by Dr. Martin Luther King Jr. :: I Have A Dream Speech Alleged by Dr. Martin Luther King Jr. in his â€Å"I Have A Dream† speech on August 28, 1963 at the Lincoln Memorial in Washington D.C. Dr. King said â€Å"This note was a promise that all men, yes, black men as well as white men, would be guaranteed the inalienable rights of life, liberty, and the pursuit of happiness†. Meaning there shall be equality between one another. Dr. King grew up around pastors in a Baptist Church, so when he gave his speeches he sounded like a preacher. He was a well-educated person who graduated from Boston University and received his Doctorate degree. Plus he was a strong worker for civil rights for members of his race. Being a strong worker and having knowledge of civil rights made him more of a confident and convincing speaker. Therefore, In Dr. King’s â€Å"I Have A Dream† speech, he pointed out to African Americans, that in the near future the African Americans would have equal rights and liberty like all the other Caucasians have. In this speech I have found Dr. King using logos, ethos, and pathos to get his attention across about equality and to make his speech sound more effective. Out of the three rhetorical appeals I have found that Dr. King used ethos the most predominately followed by the second most effective, pathos, and how King is a convincing speaker to his audience. Dr. King announced the â€Å"I Have A Dream† speech in front of 200,000 African American families and to a few Caucasians who were at the scene of his speech. Dr. King’s speech was mainly addressed to the African Americans, to explain one day there will be equality in all Caucasians and other ethnicities such as; Hispanics, Native Americans and Asian Americans. Therefore at the time of his speech, his audiences were to the 200,000 people who attended the speech but he was also referring to all other ethnicities as well. To his audience for example, he said as the future years pass, the hardship they are going through would pay off for the future children. For example, in his speech he said, â€Å"I have a dream that my four little children will one day live in a nation where they will not be jugged by the color of their skin but by their content of character.

Advertising :: essays research papers

Advertising Advertising promotes more than mere products in our popular culture. Because images used in advertising are often idealized, they eventually set the standard which we in turn feel we must live up to. Advertisements serve to show us what the ideal image is, and further tell us how to obtain it. Advertisers essentially have the power to promote positive images or negative images. Unfortunately, most of the roles portrayed by women tend to fit the latter description. The irony lies therein since it is these negative images which have been most successful in selling products. It is easy to understand the appeal which these ads hold for men, as they place women in an inferior role; one characterized by helplessness, fragility and vulnerability. Certainly one can not deny that visual images serve to create the ideal female beauty within the material realm of consumer culture. The problem is that if one strays from this ideal, there's the risk of not being accepted by men. Advertisers, by setting ideals, not only sell their products, but in fact reaffirm traditional gender roles in mainstream America. Women portrayed in sexual ads are depicted as objects and commodities, to be consumed by men for visual pleasure and by women for self-definition. Any depiction of a woman in scant clothing ultimately makes her look vulnerable and powerless, especially when placed next to a physically stronger man. Studies show that advertisements will concentrate primarily on a woman's body parts rather than her facial expressions. Also, it was proven that over 50% of commercials portraying women contained at least one camera shot focusing on her chest. Men enjoy these images, and sadly, women tend to try to embody them, regardless of the extent to which they degrade themselves. Perhaps one of the most recent, successful, and controversial ad campaigns of the nineties is that of Calvin Klein. Ironically, in contrast to the normal, objectifying advertisements that deface women altogether, Klein focuses on his model's expressions. However, these expressions are similar to those of a scared child. The naked female model in turn looks even more vulnerable than when she was faceless. Here, in this ad Kate Moss is depicted as an innocent scared child. Her fingers touch her lips as if she is not permitted to speak, while her eyes look as if they are bruised. Moss' breast is exposed in this image, but instead of appearing voluptuous, Moss appears to be almost prepubescent. She stares vacantly and helplessly into the camera. Again, women see these images as attractive to men and subsequently feel the need to embody them. Advertising :: essays research papers Advertising Advertising promotes more than mere products in our popular culture. Because images used in advertising are often idealized, they eventually set the standard which we in turn feel we must live up to. Advertisements serve to show us what the ideal image is, and further tell us how to obtain it. Advertisers essentially have the power to promote positive images or negative images. Unfortunately, most of the roles portrayed by women tend to fit the latter description. The irony lies therein since it is these negative images which have been most successful in selling products. It is easy to understand the appeal which these ads hold for men, as they place women in an inferior role; one characterized by helplessness, fragility and vulnerability. Certainly one can not deny that visual images serve to create the ideal female beauty within the material realm of consumer culture. The problem is that if one strays from this ideal, there's the risk of not being accepted by men. Advertisers, by setting ideals, not only sell their products, but in fact reaffirm traditional gender roles in mainstream America. Women portrayed in sexual ads are depicted as objects and commodities, to be consumed by men for visual pleasure and by women for self-definition. Any depiction of a woman in scant clothing ultimately makes her look vulnerable and powerless, especially when placed next to a physically stronger man. Studies show that advertisements will concentrate primarily on a woman's body parts rather than her facial expressions. Also, it was proven that over 50% of commercials portraying women contained at least one camera shot focusing on her chest. Men enjoy these images, and sadly, women tend to try to embody them, regardless of the extent to which they degrade themselves. Perhaps one of the most recent, successful, and controversial ad campaigns of the nineties is that of Calvin Klein. Ironically, in contrast to the normal, objectifying advertisements that deface women altogether, Klein focuses on his model's expressions. However, these expressions are similar to those of a scared child. The naked female model in turn looks even more vulnerable than when she was faceless. Here, in this ad Kate Moss is depicted as an innocent scared child. Her fingers touch her lips as if she is not permitted to speak, while her eyes look as if they are bruised. Moss' breast is exposed in this image, but instead of appearing voluptuous, Moss appears to be almost prepubescent. She stares vacantly and helplessly into the camera. Again, women see these images as attractive to men and subsequently feel the need to embody them.

Ethics in Project Management

ETHICS IN PROJECT MANAGEMENT 1ABSTRACT This essay will describe about ethics in project management which will provide us an overview of the aspects how the organizations develop the ethics in an organization and about the differences in the ethical decision making among various professionals in their given field. In order to understand various aspects of the chosen topic various literature have been examined including peer reviewed articles which have been carefully chosen. In today’s world all the professional fields have adopted the ethical code of conduct in one way or another but there are differences in the decision making because of variation in company culture and the ethical values of a project manager and the employees. 2INTRODUCTION Ethics basically define the values and the standards or customs of a particular person or a group of people. There are two things that provide the specification for the ethics. First, ethics refers to well based standards of right and wrong that set what humans ought to do, usually in terms of rights, obligations, benefits to society, fairness, or specific virtues. Secondly, ethics refers to the study and development of one's ethical standards. As mentioned above, feelings can deviate from what is ethical. So it is necessary to constantly examine one's standards to ensure that they are reasonable and well-founded. Ethics also means, then, the continuous effort of studying our own moral beliefs and our moral conduct, and striving to ensure that we, and the institutions we help to shape, live up to standards that are reasonable and solidly-based. To make good ethical decisions it is essential that the professionals must have trained sensitivity to the ethical issues and a methodology that will help in exploring the ethical aspects of a decision making. In the business world, ethics scandals have caused the downfall of global corporations and non-profits, causing public outrage and sparking increased government regulations. Globalization has brought economies closer together but has caused a realization that our practice of ethics may differ from culture to culture. The rapid, continuing pace of technological change has provided new opportunities, but has also introduced new challenges, including new ethical dilemmas. The Code of Ethics and Professional Development was approved by the PMI Board of Directors in October 2006. Breach of Code of Ethics: Should, in the opinion of the National Council, a breach or a series of breaches of the Code of Ethics indicate that the member concerned has conducted himself/herself in a manner seriously prejudicial to the profession, then the Council shall advise the member that his/her name shall be removed from the Register of Members and in the case of Registered Project Managers, from the Register of Project Managers. The other important issue is importance of monitoring to control unethical problems. There is no doubt, control is necessary to prevent unethical problems, especially illegal ones, like frauds, and it helps organisations to ensure the accepted policies perform properly. However, there are some possible conflicts here, especially about considering people’s privacy and answer to this question that how far should this control go? People do not like their personal actions to be watched by others and they expect their privacy to be respected, also in some situations, applying very strictly suspect view to control causes people feel to have to try to prove their innocence because someone thinks they are guilty. In my opinion, definitely people‘s right to have their privacy respected could not be ignored, but there are other rights for people too, they want to feel secure when they trust to an organisation and give their information to the organisation and it’s responsible to protect them against someone that tries to access the information and use it to abuse them, or they also want the information related to their banking transactions to be secure. In all of these cases, it is not a acceptable excuse to these organisations not to check their staffs’ or customers’ suspect actions just because of being care about respecting to people privacy rights. As we see, beside to privacy right, there are other rights that should be considered as well. So the someone privacy right should be respected as far as it does not provide possibility of break other people‘s right. Ethics in IT: Mentioned by Strassmann, there is an issue for which, about our personal responsibility to other’s unethical behaviour and deciding whether or not play the role of the ethics police for people including our colleagues, partners, customers or even our boss. Bill Nance, a professor of management information systems at San Jose State University, disagree with such a way of thinking, he believes this â€Å"don't ask, don't tell† policy might end up costing a lot more than the money saved by the illegal money-saving strategies. He gave reason that â€Å"If a client or co-worker is doing something that is beyond unethical –something that is illegal — and others involved know or `could have reasonably known,' as lawyers say in court, they could be considered an accomplice†. I personally think in this sort of situation expectation of always acting as a moral cop is to some extent idealist and not realistic; sometimes because of the side effects of playing such a role, it could cost too much, such as losing job or popularity, so it would not worth to do so. Following are the main objectives that are meant to be achieved with the implementation of ethics in the organization:- Inspiration: To inspire members of the profession to act more ethically in the work environment. Sensitivity: To give encouragement to the members to remain sensitive towards the moral aspects of their jobs Discipline: To enforce certain rules of the profession on its members to achieve integrity Advice: To provide advice in cases of moral complexity and ethical dilemma Awareness: To alert employers and clients as to what they can expect of the member when performing his or her job. Ethics in Construction: The American Society of Civil Engineers claims that corruption accounts for an estimated $340 billion of worldwide construction costs each year. Corruption (including bribery, embezzlement, kickbacks, and fraud) in construction projects undermines the delivery of infrastructure services. Further, corruption poses significant risks to construction and engineering companies themselves. Owners, while trying to minimize their costs for construction projects, are also required to address the ethical and social responsibilities to their shareholders. Terms such as â€Å"socially responsible investments,† â€Å"integrity,† â€Å"honesty,† and â€Å"ethical business conduct† can be found in the operation statements or codes of ethics of almost all public companies. Whistleblowing: In the past thirty years numerous pieces of legislation have been passed to offer protection to whistleblowers from retaliation for disclosing organisational wrongdoing. An area that remains uncertain in relation to whistleblowing and its related policies in organisations is whether these policies actually increase the individualisation of work, allowing employees to behave in accordance with their conscience and in line with societal expectations or whether they are another management tool to control employees and protect organisations from them. In the professional environment, defining what is ethical could be too subjective. So providing enough information about accepted ethical values is very helpful to make ethical decisions. In other words, it is organisations’ responsibility to have related ethical policies and inform people, who need to know about that, properly. Another point is that some people usually take lightly of what is considered unethical behaviour in the industry while they may think that this behaviour is highly unethical or even illegal in real life. This situation emphasizes necessity to pay more attention to cultural infrastructure to promote ethical issues e. g. in construction, medical or IT area. Finally, considering that The Project Management Institute does have a Code of Ethics and Professional Conduct, every professional should accustom to commit to the code seriously and adhere to it in all circumstances. Also enforcement of the ethical standards should be a must for the organization to maintain a reputation and also to protect the interest of the public. REFERENCES 1) Reedy, Patrick. 2008. ‘Mirror, Mirror, on the Wall: Reflecting on the Ethics and Effects of a Collective Critical Management Studies Identity Project. ’ Management Learning Vol. 39 Issue 1 p 57-72. EBSCOhost viewed September 25, 2008. ) Garrett, Michael. 2008. ‘What Will You Do When Your Desire to Please and Ethics Collide? ’ Business Source Complete, p 42-44, EBSCOhost viewed September 25, 2008. 3) Small, M. 2006, ‘A Case for Including Business Ethics and the Humanities in Management Programs’ Journal of Business Ethics, Vol. 64 Issue 2, p195-211, EBSCOhost viewed Se ptember 26, 2008 4) Tsahuridu, E. , & Vandekerckhove, W. 2008, ‘Organisational Whistleblowing Policies: Making Employees Responsible or Liable? ’ Journal of Business Ethics, Vol. 82 Issue 1, p107-118, EBSCOhost viewed September 26, 2008 5) Sohail, M. , & Cavill, S. 008, ‘Accountability to Prevent Corruption in Construction Projects’ Journal of Construction Engineering & Management, Vol. 134 Issue 9, p729-738, EBSCOhost viewed September 25, 2008 6) Annas, G. 2008, ‘Military Medical Ethics – Physician First, Last, Always’ New England Journal of Medicine, Vol. 359 Issue 11, p1087-1090. EBSCOhost viewed September 26, 2008 7) Swartz, N 2003, ‘Business Leaders Form Ethics Organization’, Information Management Journal, Vol. 37 Issue 2, p14. EBSCOhost, viewed September 23, 2008 8) Belsie, L 2002, ‘Watching for technology abuse at work’, Christian Science Monitor, Vol. 0, Issue 184, EBSCOhost, viewed 24 September 2008. 9 ) Strassmann, P 2000, ‘Practice ethical IT’, Computerworld, vol. 34, no. 14, EBSCOhost, viewed 24 September 2008. 10) Jane, R 2002, ‘Facing ethical dilemmas’, InfoWorld, vol. 20, no. 52/01, p. 73, EBSCOhost, viewed 26 September 2008. http://www. acm. org/about/code-of-ethics http://www. pmi. org/info/AP_PMICodeofEthics. pdf http://www. scu. edu/ethics/practicing/decision/framework. html http://www. cpsr. org/act/contest/4wi2 http://gbr. pepperdine. edu/052/itmatters. html http://www. misq. org/archivist/vol/no16/issue4/effyoz. pdf

Victory speech

Good evening America†¦. I stand here before you, overwhelmed by the final verdict of our unique nation. I, Paris Hilton am the first female candidate to have won the position of Presidency in this great country of ours. I have achieved the unthinkable! Once again, America has demonstrated her ability to be different. While, I know, the pressure I expect to face in the coming years will be a lot, I promise that I will deliver on the trust and faith all of you have reposed in me. The Democrats have always striven hard to win and I symbolize them and thank them for the support they have given me. The last President, Barack Obama, America's first African-American President, as some of us here know, has given me support throughout my campaign. I thank him for this†¦ My fellow Americans, I promise you that I will bring success but not without some hiccups. BE STRONG and TRUST me, for those who do not, in time I will hopefully prove to you that I am the right person to burden all these responsibilities on. I believe that a country should be run and managed just like we American women manage our houses – orderly, neat, clean and well planned. I want to make changes in our internal policies to ensure that this understanding of mine is effectively executed. The revenue department also should be run the way I run my household budgets – Americans, we must learn to spend only what we earn – this is the only answer to our deficit balance of payments problem. The White House has been standing for the last two centuries and for the first time in its history; I am going to use my redecoration budget on the out side rather than the inside. I plan to make a historical change. I have decided, as some of you know, that the White House is going to be painted pink. Many people will object but please do understand that this is necessary. It is befitting for a woman President to create the correct ambience for all the people who visit her. My father and mother tried to discourage me in the beginning but seeing my determination supported me through thick and thin. Thank you dad, thank you mom, I hope I don't let you down now. I promise I will behave this time. I would like to thank Michelle, my designer for the outstanding evening gowns that she created. The dresses went a long way in attracting big crowds. People were curious to see how I would look at every event. The media was fantastic in portraying my pictures in the best light. The swimsuits that I auctioned helped me get money for my campaign. I must also thank Diana, my hair stylist for her unstinting support. The new styles she created were ones that the public personally adored. Their hard work has paid off and helped me win this hard-fought campaign Throughout my campaign all 17 of my dogs travelled with me across this vast nation. There were many difficulties they faced but they did not falter even once. They ate what was given to them and never complained about lack of sleep or comfort. Without them, I could never have fought so long or so strong. This brings me to the pet licensing policy and one of the first things to address is that an American will be allowed to keep a maximum of twenty animals in the house, without a licence. Before I started campaigning I had acted in some movies and none of them were great hits. Therefore another policy that I have decided to make is that every movie I act in must run in every theatre tax-free everyday. This must continue for one month†¦ I will not endorse anybody driving under the influence of alcohol because after the experience of being in jail for drunken driving, I realise that it is no fun. Teenagers and adults – listen to your President – don't drink and drive. However, this experience has not gone in vain. I appreciate the problems prisoners face in jail. The inmate's orange clothing is poorly designed. It made me look fat and clashed horribly with my hair. I hope during my term as President, I can address some of these issues. I propose to invite some of the world's top designers to suggest new designs for the inmate's clothing. A lot of people wondered why a successful fashion socialite and struggling singer like myself should run for the office of the nation's President. I would like to take this opportunity to explain one of the most important reasons for this decision. Most of you know that I have grown up in the lap of luxury and have never had to work for a living. However, some months ago, my grandfather decided to pledge his wealth to charity. My Porsche, BMW and Mercedes were repossessed. I was even evicted from my Fifth Avenue apartment in New York. This is why I had to stand for elections – to earn the salary that the President is paid with free accommodation and transportation thrown in. Come, my countrymen and join me to create a new page in history. Let us all work together in harmony to create a more fashionable and enjoyable TOMORROW. And for tonight†¦. LET†S PARTY!!

Company Profile of Sony Essay

Company Profile Sony is synonymous with consumer electronics. It’s especially big in TVs and game consoles like PlayStation3. Officially named Sony Kabushiki Kaisha, the company designs, develops, manufactures, and sells a host of electronic equipment, instruments, and devices for consumer, professional, and industrial markets. Professional products include semiconductors and components. A top global media conglomerate, Sony boasts additional assets in the areas of music (Sony Music Entertainment), film (Sony Pictures Entertainment and Sony Digital Production), DVDs (Sony Pictures Home Entertainment), and TV (Sony Pictures Television). Sony also has several financial services businesses and an advertising agency in Japan. History Sony found its beginning in the wake of World War II. In 1946, Masaru Ibuka started an electronics shop in a bomb-damaged department store building in Tokyo. The company had $530 in capital and a total of eight employees. The next year, he was joined by his colleague, Akio Morita, and they founded a company called Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation). The company built Japan’s first tape recorder, called the Type-G. In 1958 the company name was changed to Sony. In the early 1950s, Ibuka traveled in the United States and heard about Bell Labs’ invention of the transistor. He convinced Bell to license the transistor technology to his Japanese company, for use in communications. Ibuka’s company made the first commercially successful transistor radios.According to Schiffer, Sony’s TR-63 radio â€Å"cracked open the U.S. market and launched the new industry of consumer microelectronics.† By the mid-1950s, American teens had begun buying portable transistor radios in huge numbers, helping to propel the fledgling industry from an estimated 100,000 units in 1955 to 5 million units by the end of 1968. Origin of name When Tokyo Tsushin Kogyo was looking for a Romanized name to use to market them, they strongly considered using their initials, TTK. The primary reason they did not is that the railway company Tokyo Kyuko was known as TKK. The company occasionally used the acronym â€Å"Totsuko† in Japan, but during his visit to the United States, Morita discovered that Americans had trouble pronouncing that name. Another early name that was tried out for a while was â€Å"Tokyo Teletech† until Akio Morita discovered that there was an American company already using Teletech as a brand name. The name â€Å"Sony† was chosen for the brand as a mix of two words. One was the Latin word â€Å"Sonus†, which is the root of sonic and sound, and the other was â€Å"Sonny†, a familiar term used in 1950s America to call a boy. The first Sony-branded product, the TR-55 transistor radio, appeared in 1955 but the company name did not change to Sony until January 1958. At the time of the change, it was extremely unusual for a Japanese company to use Roman letters to spell its name instead of writing it in kanji. The move was not without opposition: TTK’s principal bank at the time, Mitsui, had strong feelings about the name. They pushed for a name such as Sony Electronic Industries, or Sony Teletech. Akio Morita was firm, however, as he did not want the company name tied to any particular industry. Eventually, both Ibuka and Mitsui Bank’s chairman gave their approval Vision To create exciting new digital entertainment experiences for consumers by bringing together cutting-edge products with latest generation content and services. Mission As a mission and goal, Sony is dedicated to providing innovative products and multimedia services that challenge the way consumers experience digital entertainment. As a digital entertainment service provider Sony wants create  new worlds via their products to give consumers new experiences that can stimulate their senses. For their computer entertainment sector their mission and goal is to find the most talented developers to produce caliber products that continually raise the standards. The firm wants to create family products that change the way they experience home entertainment such as television, gaming, and movies. To change the way families enjoy home entertainment Sony’s PlayStation 3 integrates all aspects of home entertainment. The gaming console is a versatile machine where consumers can play video games, watch movies through the Blu-ray player and stream movies and shows through Netflix. The PlayStation 3 has changed the way individuals enjoy digital entertainme nt. Boosting Sony’s Electronics Business A key focus for Sony is to strengthen its all-important electronics business and maintain market leadership in high profile areas such as televisions, digital imaging, home video equipment and portable audio. To achieve this, Sony is pursuing three corporate initiatives: The Customer Viewpoint Initiative emphasizes the importance to staff of viewing Sony, its products and services from a customer perspective. The Technology Nr. 1 Initiative focuses on reinforcing Sony’s cutting-edge technologies in the areas targeted for maximum investment of resources, including televisions, home video equipment, digital imaging equipment and Walkman ®. The ‘Genba’ Initiative aims at strengthening frontline operations (‘genba’ in Japanese) such as design locations, manufacturing facilities and sales offices. Formats and technologies Sony has historically been notable for creating its own in-house standards for new recording and storage technologies, instead of adopting those of  other manufacturers and standards bodies. Sony (either alone or with partners) has introduced several of the most popular recording formats, including the floppy disk, Compact Disc, and Blu-ray Disc. Sony delivers thrilling digital entertainment experiences by capitalising on the synergy between its electronics business, content creation capabilities and movie, music, mobile and computer games interests. As a world leader in high definition, Sony already offers an exciting range of broadcast and consumer HD products, as well as content assets that are driving the industry towards HD digitization. Sony is the only company that can deliver complete, end-to-end solutions for today’s HD World. We provide the tools for our customers to create, edit, store, share and enjoy High Definition content. Sony Pictures and Sony Computer Entertainment create movies and games that maximise the full power and potential of HD while independent film makers and programme producers are encouraged to realize their unique creative vision in full Sony HD. Business units Sony offers a number of products in a variety of product lines around the world. Sony has developed a music playing robot called Rolly, dog-shaped robots called AIBO and a humanoid robot called QRIO. As of 1 April 2012, Sony is organized into the following business segments: Imaging Products & Solutions (IP&S), Game, Mobile Products & Communications (MP&C), Home Entertainment & Sound (HE&S), Devices, Pictures, Music, Financial Services and All Other. The network and medical businesses are included in the All Other. Sony Corporation Sony Corporation is the electronics business unit and the parent company of the Sony Group. It primarily conducts strategic business planning of the group, research and development (R&D), planning, designing and marketing for electronics products. Its subsidiaries such as Sony EMCS Corporation (6  plants in Japan), Sony Semiconductor Corporation (7 plants in Japan) and its subsidiaries outside Japan (Brazil, China, England, India, Malaysia, Singapore, South Korea, Thailand, Ireland and United States) are responsible for manufacturing as well as product engineering (Sony EMCS is also responsible for customer service operations). In 2012, Sony rolled most of its consumer content services (including video, music, and gaming) into the Sony Entertainment Network. Medical-related business Sony Mobile Communications AB (formerly Sony Ericsson Mobile Communications AB) is a multinational mobile phone manufacturing company headquartered in Tokyo, Japan and a wholly owned subsidiary of Sony Corporation. In 2001, Sony entered into a joint venture with Swedish telecommunications company Ericsson, forming Sony Ericsson. Initial sales were rocky, and the company posted losses in 2001 and 2002. However, SMC reached a profit in 2003. Sony Ericsson distinguished itself with multimedia-capable mobile phones, which included features such as cameras. These were unusual for the time. Despite their innovations, SMC faced intense competition from Apple’s iPhone, released in 2007. From 2008 to 2010, amid a global recession, SMC slashed its workforce by several thousand. Sony acquired Ericsson’s share of the venture in 2012 for over US$1 billion. In 2009, SMC was the fourth-largest mobile phone manufacturer in the world (after Nokia, Samsung and LG). By 2010, its market share had fallen to sixth place. Sony Mobile Communications now focuses exclusively on the smartphone market. Sony Computer Entertainment Sony Computer Entertainment is best known for producing the popular line of PlayStation consoles. The line grew out of a failed partnership with Nintendo. Originally, Nintendo requested for Sony to develop an add-on for its console that would play Compact Discs. In 1991 Sony announced the add-on, as well as a dedicated console known as the â€Å"Play Station†. However, a disagreement over software licensing for the console caused the  partnership to fall through. Sony then continued the project independently. Sony Pictures Entertainment Sony Pictures Entertainment, Inc. (SPE) is the television and film production/distribution unit of Sony. With 12.5% box office market share in 2011, the company was ranked 3rd among movie studios. Its group sales in 2010 were US$7.2 billion. The company has produced many notable movie franchises, including Spider-Man, The Karate Kid, and Men in Black. It has also produced popular television game shows Jeopardy! and Wheel of Fortune. Sony entered the television and film production market when it acquired Columbia Pictures Entertainment in 1989 for $3.4 billion. Columbia lives on in the Columbia TriStar Motion Picture Group, a subsidiary of SPE which in turn owns TriStar Pictures and Columbia Pictures. SPE’s television division is known as Sony Pictures Television. For the first several years of its existence, Sony Pictures Entertainment performed poorly, leading many to suspect the company would sell off the division. Sony Pictures Entertainment encountered controversy in the e arly 2000s. In July 2000, a marketing executive working for Sony Corporation created a fictitious film critic, David Manning, who gave consistently good reviews for releases from Sony subsidiary Columbia Pictures that generally received poor reviews amongst real critics. Sony later pulled the ads, suspended Manning’s creator and his supervisor and paid fines to the state of Connecticut and to fans who saw the reviewed films in the US. In 2006 Sony started using ARccOS Protection on some of their film DVDs, but later issued a recall. Environmental record In November 2011, Sony was ranked 9th (jointly with Panasonic) in Greenpeace’s Guide to Greener Electronics. This chart grades major electronics companies on their environmental work. The company scored 3.6/10, incurring a penalty point for comments it has made in opposition to energy efficiency standards in California. It also risks a further penalty point in future editions for being a member of trade associations that have commented against energy efficiency standards.Together with Philips, Sony receives the highest score for energy policy advocacy after calling on the  EU to adopt an unconditional 30% reduction target for greenhouse gas emissions by 2020. Meanwhile, it receives full marks for the efficiency of its products. In 2007, Sony ranked 14th on the Greenpeace guide. Sony fell from its earlier 11th place ranking due to Greenpeace’s claims that Sony had double standards in their waste policies.[ Since 1976, Sony has had an Environmental Conference. Sony’s policies address their effects on global warming, the environment, and resources. They are taking steps to reduce the amount of greenhouse gases that they put out as well as regulating the products they get from their suppliers in a process that they call â€Å"green procurement†. Sony has said that they have signed on to have about 75 percent of their Sony Building running on geothermal power. The â€Å"Sony Take Back Recycling Program† allow consumers to recycle the electronics products that they buy from Sony by taking them to eCycle (Recycling) drop-off points around the U.S. The company has also developed a biobattery that runs on sugars and carbohydrates that works similarly to the way living creatures work. This is the most powerful small biobattery to date.

Event Planning

Vietnam National University The University of Social Sciences and Humanities The Faculty of Oriental Studies BUSINESS ENGLISH: PLANNING EVENT SUCCESSFULLY Teacher: Tr? n Cao B? i Ng? c, M. A Student: Nguy? n Th? Thien Thanh Student code: 0665339 Class: Australian Studies 06 Ho Chi Minh City November 27th, 2009 CONTENT I. Pre-planning5 1. Forming a team and assigning tasks5 2. Brainstorming6 3. Defining your event7 4. 4. Setting program goals and objectives8 II. Planning stage8 1. Summary8 2. Planning9 1. Draft budget9 2. Event activity list/Create a plan of action12 3. After the event24 3. Create event timeline24 III. Evaluation of event27 INTRODUCTION Chances are, at some point in your life you have organized or helped organize an event. Remember your birthday parties growing up? There must have been some planning involved, such as guest lists and food. Accordingly, most planned events, especially in the business world, require prior arrangements and preparations. Planning conferences and meetings has ecome a skilled profession these days. Conference and meeting planners, also known as event planners organize, coordinate and run conventions and meetings and make sure they function smoothly without any glitches. These events range from first-birthday parties to political fundraisers, anniversaries, fashion shows, product launches, conferences, graduations, and reunions, to name just a few! According to a recent report, it takes about 15 0 hours for a planner, working with her staff, to produce a major event from start to finish. You do the math. Millions of events multiplied by hundreds of hours spent planning equals many, many opportunities for those entering this field. Events help our organizations educate the public about environmental issues, give the public a chance to get involved in campaigns, raise money, and publicize our organizations and their campaigns and activities. Events do not just magically come together. For every conference, concert, dinner, or lecture, a dedicate group of people worked together to plan and execute the event. Planning an event means more than just deciding to have one and trying to pull it together by the seat of your pants. Planning involves taking necessary steps to accomplish a goal. When events are planned, hang-ups, which often destroy an event, can be dealt with much more easily or sometimes are avoided all together. For example, events are often ruined when weather turns foul or a speaker drops out. However, if the event was planned, an alternative location can be booked, and backup activities planned in the absence of a speaker. These following steps to successful event planning will provide you the event planner with all the various important tasks involved in event planning. The keys to successful event planning will make your event a successful one, no matter how big or small the event, the purpose of the event or whether it is personal, business, entertainment or otherwise. I. Pre-planning: Pre-event planning, as outlined in this section, will be among the most important steps you will take on your path to a successful event. You may have heard the phrase, ‘‘If you don’t know where you are going, any path will take you there. ’’ It’s true. Without knowing where you are going and why, you might as well set out on your journey and be content wherever you happen to arrive. You would not start a family vacation with this attitude, would you? Thus, key factor to a successful event is that it is well planned with plenty of time to make sure things are done as required and within time frames set down. Depending upon the type of event, look to plan the event at least 6-9 months before the actual date happens to allow for success. This also allows for any potential problems to be resolved in plenty of time. Once you cycle through your first year, pre-event planning for the following year begins the day after your event. In other words, what is best and most successful is to never go out of business— to have one event’s conclusion lead directly into the next event’s preplanning. This is the best way for organizations to continue to improve, reduce burnout of staff, and break the cycle of reinventing the wheel. In fact, the more you follow planning as a continuum from one event to the next, the easier it gets to achieve success. 1. Forming a team and assigning Tasks First, running an event alone can be very difficult, so it’s important to recruit others to help. Be sure the members of the organization are invested in sponsoring the event. They will be more likely to follow through and participate in all the planning details if they feel a sense of ownership for the event. Designate a chair person for the event to coordinate and supervise the entire process. Be sure that all of your team to fill out all the proper forms and obtain signatures. †¢ List the interests, abilities, and talents of the people in the group. For instances, who like to plan, who are skilled at handling logistics (such as organizing parking, purchasing supplies, and coordinating volunteers), and who can come up with original ideas for event- and cause-related publicity. Provide opportunities for everyone to brainstorm ideas for the group’s work †¢ Trim down the list you develop and set some priorities. Factor in how well the ideas match the interests, abilities, and talents from the initial list. †¢ Put it all on a calendar, and then take into account other commitments, like exams, holidays, or other â€Å"busy times†. †¢ Assign coordination roles, tasks, and do a â€Å"reality check† on timetables and workload. Many groups create an overly ambitious plan the first time. †¢ Check in regularly on the progress of your plans. 2. Brainstorming You would be surprised on how many great ideas your group can get from a ten-minute brainstorm! Here’s how to do it: It is really important to create a basic planning framework at the start. It is surprising how often people get carried away by a big idea and rush into planning it, without thinking through who the message is aimed at, what kind of effect it will have on its audience or even what the objectives for it are. If you do not agree objectives early on, you will not be able to judge whether you are going to get the results you hope for. So, think through the answers to the following questions: The ‘5 Ws’ – why? who? what? where? when? – may seem blindingly obvious, but the answers will help keep your planning on course: WHY Why do we want to hold the event/action? What’s the nature of the opportunity? WHO Who will do it? Who are our potential allies? Who are our partners? Who is our target? Who do we want to influence? Who is our audience? Who will participate? Who is going to do all the work? WHAT What kind of event do we want to run? Outdoor? Indoor? Site-based? Is it business related, purely social, or somewhere in between: (Celebrations (fairs, parades, weddings, reunions, birthdays, anniversaries, first communions) (Education (conferences, conventions, meetings, graduations) (Promotions (product launches, political rallies, fashion shows, conventions) (Commemorations (memorials, civic events) WHERE Where do we want to do it? Venue? Site? Is the place available? Consider seating, parking, accessibility for people with disabilities, transportation, and any permit that may be required. WHEN When do we want to do it? Is it time critical? Is there an external agenda driving this? Is it weather-dependent? Will any other events conflict with your date? Finally there is one other vital question, and that is HOW How much is the event going to cost and where will the money come from? How long will your event last? Once you have concrete answers to the questions listed above, you are ready to move on to develop the program’s goals and objectives. 4. Setting program goals and objectives: One of the importance to pre-planning is setting objectives or goals. In order to do this, keep in mind these things. 1. Summary When planning an event need to consider a checklist of primary factors. They are: (Datewhen the event will be held. ? Locationwhat city or town it will be held in. ? Venuewhere will the project/event be held e. g. hotel, motel, conference centre. ? Budgetdraft budget – including expected income and expenditure. ? Speakerswho is going to speak/run the event. ? Inviteeswho are you targeting to attend the event. ? Sponsorscan you obtain sponsors for the event and who are they. ? Timelineproject plan timeline for the event including responsibilities for each item. Materialswhat information is required to give to attendees. ? Collationcollation of all material required for the event. ? Advertisinghow going to advert the event? And in what forms e. g. radio, newspaper, or email. ? Mediainvite media to attend event (if appropriate) or advertising of the event. 2. Planning At the initial meeting, need to set up a number of objectives and form a timeline for the project or even t. Important to plan the event with plenty of time to allow for all aspects of the event to happen without too many problems. Keep everyone in the loop so as all aware of what is happening and what every person is dealing with – means no double ups and some accountability to make sure everything is done correctly and within the time frame set. The â€Å"dates† on the timeline do not have to be set in concrete, but need to be flexible enough to make sure everything is covered. You should hold a meeting every two weeks with the committee/organizing group, just to check that everything is happening as it should be and everyone understands at what stage of the timeline the event is at. Be sure that: †¢ Assign tasks and roles appropriately †¢ Determine who will actually be executing the event †¢ Instruct clear expectations as to who will be responsible for each role and how exactly will they fill the role †¢ Involve as many people as you can because people enjoy supporting something that they played a part in planning/organizing 2. 1. Draft budget: Budgeting for an event reflects on a number of costs and needs to be as detailed as possible; otherwise, you can end up spending more than you anticipated. Therefore, identify the sources and amounts of potential revenue and expenses, and revise for realistic and necessary true cost and revenue updates. If you are not able to have exact figures for some of this, estimate – you can always correct this once you have confirmed figures and can change this for the final budget. (Speakers In initial contact with these people, check availability for the dates you have decided on. Establish with them if there are any costs to payment fee, airfares, and accommodation. Are there any additional costs like incidentals e. . taxi’s, meals? Is anyone accompanying them? Do they need transport? A key point to also ask is what are their requirements for the event e. g. are they presenting the topics on Power Point, can they supply with copy, how much material do they need for the handout material or folders? Note that your section would usually buy the speaker a gift of thanks so this cost needs to be put into the budget. All of this inform ation needs to be established at the start to give you an indication of what sort of costs will be required. (Venue Most places can send you pricing by email – this is helpful in preliminary draft budget planning. Pricing will reflect cost of room’s available (for the event), style of seating, pricing for food and beverages, electronic/AV requirements e. g. data projector. They may offer discounts on room hire or accommodation. Check when you need to confirm. (Sponsorship Need to look at whether we can get sponsorship for the event? And if so, in what form will it be e. g. money (donation towards costs), full cost or half cost of the event, may wish to pay for speakers only etc. What requirements do they have for handout material, if any? Can they supply pens, pads etc. Need to discuss this right at the beginning of planning the event and make sure decision is clear and in writing to all parties. Need to address and find out what they want out of the event and this in turn will affect the budgeting of both expenditure and income. (Event Materials Need to determine what is going to be given to the attendees. Need to follow your organization standard folder presentation. Need to design cover for each event and need to allow enough time for printing of covers and contents etc. Need sponsors logos (electronically). An agenda, contents page, list of attendees (if relevant) to event, evaluation form all need to be decided upon, the format designed and then allow time for printing plus collation of the material once printed. Need to allow time for couriering of information to venue (if necessary). All costs for this need to be examined and put into budget (Advertising and Media Here need to address who targeting to attend the event, how they will be invited e. g. invitation in mail, electronically. Some form of registration system to be put in place – ideally with one person only (so as not to duplicate any work and to have control over invoicing registrants etc). How much do we charge for registration fee Need to look at all costs (estimates) to ensure we have a successful registration fee. Do we need to involve the Media? – if so do they come to the event, can they assist in promoting the event before? Need to ask these kinds of questions and again look at relevant costs. (Note: a) Finance the event before it happens. Know where the money will be coming from. Never plan to finance an event from registration fees, ticket sales or gate receipts. b) A good way to finance an event is to create a fundraising arm of the production. *Note that the event itself and the fundraising effort should not be mixed. A good way to avoid any overlapping of the two is to assign a different planning team to the fundraising. These are two different responsibilities and they should b e planned separately. c) There are three types of fundraising effort to cover the cost. The first is a strategic alliance. Co-branding events not only provides more name recognition for your events, but it is also a way to help cover the expenses of the event. The second option to consider is sponsorship. This option allows you to generate money, but not share as much of the spotlight. The third option is charging for attendance. Depending on the type of event you hold this can be a positive or negative thing. EVENT BUDGET TEMPLATE Event: _____________________________ Date: ______________________________ |Expense |Estimated Cost |Actual Cost | |Facility Fee | | |Rentals (tables, dishes) | | | |Presenter/Entertainer Fee | | | |Audio/Visual Equipment | | | |Advertising/Promotion | | | |Printing | | | |Postage | | | |Food/Catering | | | |Decorations | | | |Transportation | | | |Security and Technicians | | | |Other ____________ | | | |Other ____________ | | | | | | | |Total Expenses: |_______________ |_______________ | Revenue |Estimated Revenue |Actual Revenue | |Ticket Sales | | | |Food Sales | | | |Vendo r Fees | | | |Event Sponsorship | | | |Donations | | |Other ____________ | | | |Other ____________ | | | | | | | |Total Revenue: |_______________ |_______________ | 2. 2. Event activity list/ Create a plan of action: The Events Activity List is good tool to use when organsing a function – as each point is raised and completed, it can be ticked off. This means nothing is forgotten and it is also a double check from the timeline document. Also if you are away for any reason, someone else can easily see at what stage you are up to with the event organization. ( Date: Set a date and check to make sure it doesn’t conflict with your target audiences industry dates, convention dates, holidays. Need to consider at least two dates so when planning the venue, you can work around any clashes that may occur. Have some dates in mind and contract the venues to see if they are available on those dates. ( Location When booking a venue, make sure it aligns with your objectives and goals. Look at your rough agenda and find out what the ideal space would be to accomplish the event's goals. ompany will incur for the event. Once you have outlined space needs for the event, brainstorm some perspective places for the event and make visits. Before you head over to visit a site, sketch a list of criteria and questions for the facility and its st aff. Visit several so you can make an effective comparison based on the event's needs and budget. Check list for facilities †¢ Is the venue centrally located? †¢ Does the venue provide plenty of parking? †¢ Is the venue located near public transportation? †¢ Will the venue support our food needs? †¢ Does the venue provide for adequate space? †¢ Will the venue support our technology needs ( Speakers and performances Before recruiting any speakers, decide what roles the speakers will play as well as how many speakers you will need in each role. Next, brainstorm a list of the people you would like to fill the roles you've defined. Next, start recruiting the speakers and performers. Start by making a packet with information about the event, your group, and a letter explaining why you want them to speak or perform at your event. Include a reply card and self-addressed, stamped envelope for your speaker prospects to return to you with their availability, contact information, title of their talk, audiovisual needs, how the speaker should be listed on the agenda, and housing, food, and travel needs. Send packets to all of the potential speakers on your brainstorm list. Once the packets have been out for about a week, make follow up calls. Follow up calls show your commitment to the event and make speakers feel more welcomed to the event. While on the phone, try to get a commitment and provide the speaker with all of the information they need to make a decision about attending the event. They need to supply you with their requirements for the event. What AV requirements do they have, are they bringing their presentation on disk or laptop? Do they need a data projector etc? What papers/material do they have for the folder(s)? Make them aware that we need this information at least a month and a half before the event, not the week before – not acceptable. If possible, make arrangements to accommodate the speaker's schedule and travel needs. In addition to your initial recruitment of speakers, you should also devise a backup plan for speakers. It's inevitable that one or more of your speakers will cancel closer to the event. If you are ready for cancellations, it will have little to no affect on the quality of your event. Go back to the list of speakers you brainstormed early in the planning. Make sure you have all necessary contact information and can reach each of them if you should need to. The back up plan will help your group plan ahead for possible pitfalls, making for smooth sailing no matter what curve ball is thrown your way. Contact speakers one week before the event and confirm their attendance, how they wish to be listed, and when and where they are speaking. Once a speaker arrives at the event, give her a name tag, remind her of when and where she is speaking, and make sure her needs have been met. Have a volunteer take the speakers to the space they will be using and make sure there is always someone available to introduce your speakers and performers to the audience. Finally, offer tokens of thanks and appreciation to the speakers and performers. Also we usually purchase a gift for overseas speakers – something based e. g. wood, stone etc ( Catering Depending on the facilities, you have several options for serving food. Initially you will need to consider what kind of food you will serve. Get quotes from different venues – look at cost and what they are offering. Is the food what you want? Can you change any menu supplied? Need to look at these sorts of things. No matter how you choose to feed the crowd, keep in mind dietary restrictions such as diabetics and restrictions on salt. Once decided on venue, look through menus and decide what you want to use for the event. Before you move on have an idea of the number of meals or snacks being served at the event and how many people you will need to feed. Closely estimate food amounts through a careful head count to minimize waste. Same with beverages as well. ( Equipment needs For every event you'll need to plan for equipment needs, which can include everything from tables and chairs to audio visual equipment to written materials. Take a look at your rough agenda and the list of requests from speakers and performers. Then, make a list of all of the equipment you will need for the event. Also, sketch out the layout for the event. Now, use the checklist below to prepare the equipment for the event. Make sure you leave room in your timeline and budget for acquiring the equipment you need. Some venues allow you to bring in your own equipment or equipment that you have hired specifically for the event as well. Checklist of Possible Equipment Needs: ? overhead projector ? VCR/TV ? microphones flip charts with markers ? dry erase/chalk boards with markers or chalk ? cups and fresh water ? podium ? megaphone Have to decide who you are targeting for the event. Then decide what kind of invitation you want i. e. printed invitation, electronic email flyer, booklet etc . All of these will have different costs associated and all costs need to be budgeted for. Also a time frame for getting anything printed – allow 2-3 weeks 2 months before, so will be able to send out the printed invitations 4-5 weeks ahead of the event and arrange to have follow up calls i. e. someone to ring every single person who has not replied about their attendance to the event. It is time consuming but done properly usually can increase numbers significantly as not everyone replies to invites, often they just arrive. This doesn’t help your section with catering, handout materials or seating for the event or budgeting so it’s important to follow up. Suggest once you have an invitation list (either printed or electronic) supply list to Administrator so they can confirm attendance/non attendance of invitees. ( Publicity This is promotions or basically letting people know about the event. *Remember part of a successful event is to actually have patrons. Without satisfactory support your event cannot be counted a success. This area requires much attention and effort. It may also be a long- term process. Remember that the advertising should be geared towards the participants you want to target. This is things you will need to take to the event such as handouts, paper, markers and white board, name tag etc. (Name badges (usually Administrator) need t o be made 1-1/2 weeks before the event. Be sure to consist of persons name and organization (do not put titles etc). Include badges for speakers as well. paper, stapler, scissors, paper clips, drawing pins and anything else that people may ask for or that you can use so as not having to ask the venue as sometimes they don’t have them. Gifts for speakers/guests especially overseas guests are necessary. Decide on awards items and identify sources to purchase them. Add cost into the budget for this. Needs to be gift wrapped and have a thank you card attached. ( Photographer If you need one for the event, book them well ahead of the event, as they are hard to get, would suggest 3-4 months before and again ring 2-3 people and get quotes. Once booked put all contact details on sheet for ease of access by anyone else who may have to contact them. Make sure they understand what your company wants from the photos. ( Logistics & Contingency Plans Good logistics planning ensures your event will run smoothly. Prior to the event you need to send out communications to event staff. Staffing to schedule: Receptionist – Make sure they are prepped with a cheat sheet if people call. Technical Staff – Make sure they are standing by and know you need the servers to be free of any large processing. Runners – Get a few people to help as needed. Train Runner and Receptionist and create information cards. Q&A Managers – Have someone assigned to handle the Q&A and chat. Plants or audience seeds – Have someone dialed in and armed with a few questions to get the Q&A rolling if necessary. Reserve the following: Technology – Phone lines and Web technology for all calls (test yourself before sending out. and make arrangements for the archive recording. Rooms – Made available for presenters and support team for all calls. Equipment – Laptops, servers, phones, back-up equipment, etc. for all calls. Contingency Plans: Backup Equipment – Modem and remote. Communication Line – Have a direct line with the operator at all times. Send your team and speakers an e-mail with everyone’s contact information in case there is a problem. ( Emergency Services (such as ambulance service, secured money transfers and handling through a reputable security company). These need to be on the scene or on call during the event *Very important The little things make a big difference: Always do â€Å"one more check† to validate the logins and phone numbers. Have water near each speaker. Have notepads and paper available. Print hard copies of all the presentations – One copy for you and one for each speaker. Test backup equipment. Create and post â€Å"quiet signs. † REMEMBER – Over-communicating is better than under-communicating! Constantly send reminder notes during the event process and planning stages. ( Running Sheet This is a breakdown of the event on the day, broken into 10-15 minute intervals (see example). All staff and speakers/guests will get one of these so as they know exactly what is happening on the day and who is speaking and for how long. There is protocol to follow when scheduling speakers as well. Here’s a sample checklist for an event that will help you work out what needs to be done and make everyone’s jobs easy to follow. Date (function date) | | |Start time | | |Finish time | | |Location address | | |Location phone number | | VIP’s | |Name |Position |Organization |Phone number | | | | | | | | | | | | | | | | | | | | | Special Men tions | |Name |Position |Organization |Phone number | | | | | | | | | | | | | | | | | | | | | Key Contacts | |Name |Position |Organization |Phone number | | | | | | | | | | | | | | | | | | | | | RUNNING SHEET | |Item |Action |Responsibility |Budget |Deadline |Completed | | |Required | | | | | |SIGNAGE | | | | | | |Production | | | | | | |Quantity | | | | | | |Delivery | | | | | | |Placement | | | | | | |Removal | | | | | | |Storage | | | | | | |Other | | | | | | | | | | | | |SECURITY | | | | | | |Venue | | | | | | |Hospitality | | | | | | |Cash | | | | | | |Other | | | | | | | | | | | | | |TICKETING | | | | | | |Branding | | | | | | |Quantity | | | | | | |Staff | | | | | | |Outlets | | | | | | |Other | | | | | | 2. 3. After the Event The final stage of the event entails cleaning up and thanking everyone who helped make the event happen. Organize a clean-up crew to make sure the facility is as clean. Do not forget to send thank you notes to speakers, performers, organizations, and volunteers who made the event a success. After all is said and done, get together with the members of your group and evaluate the event. Discuss what worked well and what should be changed for next year. Do not forget to look at whether or not the event accomplished its goals. Finally, celebrate your accomplishment and reflect on a job well done. 2. Create event timeline: (One year: Set date and site for your event Develop goals and objectives for the event Develop the theme for event Draft version of revenue & expense budget. If this is a fundraising event, contact the Office of College Development, Marketing & PR. (Six Months: Negotiate facilities, services, and contracts Prepare Event time table Construct a realistic budget for event. Building revenue sources is very important. Set event pricing. Leadership structure of event identified Specify staff responsibilities Create a plan for use of volunteers: how many needed & outline of duties Establish publicity plan in conjunction with Office of College Development, Marketing & PR Prepare press releases Design draft of invitation package & related materials Prepare guest lists Draft program and script Negotiate for special speakers Get lists of A-V equipment needed by all participants Negotiate with site and catering managers Solicit or purchase giveaways and/or souvenirs (Three Months: Clarify details and instructions for menus, receptions Arrange site layout, sound & decorating Complete in-kind solicitations Prepare checklist for items & people you need at event Arrange for a photographer Arrange for recording/taping Finalize design for invitation, program & materials (Two Months: Event invitations mailed Monitor invitation response Fine tune event schedule Fine tune event program timeline (One Month: Make or order final visuals Order necessary signage Alert press if coverage is desired Make detailed arrangement charts Arrange for last minute reproduction of papers, handouts, if needed Confirm all agreements in writing with speakers, suppliers, etc. (Two Weeks: Assemble checklist & materials for event Prepare releases for invited media Arrange for any VIP transportation, such as out-of-town invited speaker pickup at airport Reconfirm all arrangements with suppliers (food, shipping, audio-visual, etc) Set seating charts if needed Schedule any rehearsals needed (One Week: Prepare name badges Order any VIP amenities (Two days: Go over your checklist Review plans with Leadership Check on arrival of all shipped materials and equipment Secure storage of materials and equipment Check handout materials Reconfirm photographer (One Day: Check weather report for possible effect on event Review plans with electrician and other facilities staff Arrange to meet speakers and special guests Distribute duplicate event setup plans to staff Final briefings to staff on responsibilities Finalize meal guarantee if necessary with caterer Dress rehearsal (Two hours: Check room/venue setup Check micros and PA equipment Check A/V equipment Arrange handout materials for use Check for necessary personnel Check for signage in place (One Hour: Introduce invited speakers to other participants Check on place cards, if appropriate Check on recording/taping operator Check lectern light and stage props Give program participants any last minute instructions (After the event: Pay all invoices Write thank you notes and send gifts Complete your expenditures and match to budget After the event, it is crucial for the group to evaluate your efforts. The evaluation process should consist of the following: (Audience feedback Make sure that you conduct an honest evaluation of the event for a greater chance of future success. Brainstorm a list of the things that worked and made the conference a success and a list of the things you would change the next time the group organizes a conference. Ask questions such as: (Did you feel the event’s goals and objectives were accomplished? (What area(s) did you think went well? (What area(s) did you think could have used improvements? (Which vendors should be used again? (Which vendors should not be used again? (What items/services were missing? (Was the event well attended? (Was informal and formal feedback about the event positive? You can distribute the evaluation by mail, email or having it available on your organization’s website/event website. Keep evaluations on file for future reference and record in a place where future members of the group will be able to learn from your efforts. It is important to remember to celebrate your success and to thank everyone who contributed to the success of the event! CONCLUSION In many ways, event planning is linked to advertising and marketing. The planner needs to imagine the event is a product or brand, and then develop and promote it in a creative way. Ultimately, what’s important is that the attendees (the consumers) have a positive experience that leaves them feeling good about the organizers. The same applies whether the organizer is a business, charity or family. You need to be a well organized worker who is skilled in co-ordination, particularly with regard to logistics. Your presentation and communication skills should be excellent, and you should be able to motivate other people. Knowledge of marketing and press relations is invaluable, along with a creative approach to solving problems and ‘making things happen’. Above all, you must be a hard worker, who is prepared to put in extra hours to ensure that the job gets done within budget and on time. This work requires perfection, so you must be willing to pay attention to every detail. Not every event will fit perfectly into the following schedule and you’ll have to use your best judgement on handling last minute mishaps that may happen despite superb co-ordination and arrangements. â€Å"Event Planning† has become more of a necessity nowadays. It has become a fundamental part of the society, to help us to run smoothly the events, with everything professionally organized. No doubt, time is money nowadays and managing events at such short notices becomes even more impossible. Especially when behind every function success is to be certain. That’s why, we Event Planners are here for. Making every occasion more unique, outstanding, lively and of course memorable that every attendees admire. As long as you have the desire, your rewarding is your clients’ satisfactory. REFERENCES Vietnamese 1. Nguy? n Van K? t, CD-Rom Tai li? u mon Nghi? p v? thu ky van phong 2. PGS. TS. D? ng Th? Thanh Phuong, ThS. Nguy? n Th? Ng? c An, Nghi? p v? thu ky giam d? c th? i d? i m? i, NXB Th? ng Ke. Websites 1. http://www. tuvannhansu. om/cong-nghe-cham-soc-khach-hang/cong-viec-thuong-ngay-cua-dich-vu-khach-hang/102 2. http://www. tuvannhansu. com/cong-nghe-cham-soc-khach-hang/cong-viec-thuong-ngay-cua-dich-vu-khach-hang/97 3. http://www. snc. edu/planning/program. html 4. http://docs. google. com/viewer? a=v&q=cache:5KR8QIMiwbQJ:www. feministcampus. org/fmla/pro gram-materials/pdf/6 EventPlanning%2520thru%2520Public%2520Speaking. pdf+planning+event+successfully&hl=vi&gl=vn&pid=bl&srcid=ADGEESgeL87csTsCUPENPIDFJaZDY8wSPoKRETYYrbx3EehSnzVVWY419IrG PCtBXBdHIF_24Da9BhjQHoH99ZN4gM_BGpwlPXIuRynGW0PFrXAxW7-oF7A95hm0BHL120w0CliGmvEj&sig=AHIEtbT9Fp8dgvD44PJCZqPLmt4Zz0Mncg 5. http://www. girlmeetsbusiness. com/plan-event